"Marketing, Management, PR, HR, Time planning, Task administration - 6 essential business functions Streamlined in one effective system." Nadia Cronje, CEO, Interact Accounting Services

Friday, 16 April 2010 02:00

About change, lightbulbs and boiling frogs

You may have heard the story of the frog and boiling water: put a frog in boiling water, it will immediately jump out.  However, if you put the frog in while the water is cool and slowly bring it to the boil, the frog will not jump out, but will eventually cook.